Date: Oct 2024 | Brand: SSARM | Agency: Smarkethink
Autumn Clouds, Cozy Clouds
SSARM organizes small conferences like this one every few months. For this event, the theme was inspired by the onset of autumn. The key visual captured this transition, using SSARM’s brand colors in a fresh and playful way, subtly signaling the end of summer. The 3D clouds and leaves complemented the current tech trend of using 3D elements, adding a modern touch to the design.
Dell Technologies and AMD were partner brands for this event, which was crucial for the visual design, as it needed to align not only with SSARM’s brand guidelines but also with those of Dell and AMD. This included logo placements and other key elements.
In addition to the digital invitation, a roll-up banner was created, along with a custom PowerPoint template used during the event. The template featured slides that followed the event schedule and served as a framework for speakers to create their presentations, ensuring consistency with the event’s visual identity and branding guidelines.